Wednesday, February 13, 2019

The online opportunity

Question 1. The increased use of the Internet presents a lot of potential for which types of businesses?

A. All businesses
B. Small business owners
C. International businesses
D. Local businesses

Question 2. Taking a business online can involve many different steps. When starting out, which activity could be a part of this process?

A. Sending flyers with your web address to customers
B. Creating a business listing in online local directories
C. Increasing print and billboard advertising
D. Building a team of digital advertising experts

Question 3. Which of the following is the easiest way for visitors to learn about a business while visiting a website?

A. Getting a free 'taster' of one of your products when they sign up to receive emails
B. Listening to an audio file that auto plays whenever someone visits your site
C. Browsing your product pages and reviewing the Frequently Asked Questions page
D. Reading the terms and conditions for your products on your site

Question 4. What is a key benefit of having an online presence for a business?

A. The ability to sell products directly to customers through social media
B. Being visible when people search for a business like yours
C. Sending users emails to update them on new products
D. Being able to offer new customers promotional discounts

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