Get discovered with search

Question1. Which of the following factors should you consider when optimising your website for search engines?

A. Colour scheme
B. Recycled content
C. Inspiring business name
D. Site popularity

Question 2. What should be the first step of a structured SEO plan?

A. Identifying your ad budget
B. Buying an analytics software
C. Setting up your presence on social media sites
D. Keyword research


Question 3. When it comes to search ads, which of the following could dictate how an ad will perform against a competitor?

A. Social media following
B. Bid value
C. Domain authority
D. Average number of visitors to the company's website



Question 4. Fill in the blank: Short strings of specific keywords with low search volume are called ___________.

A. Long-hair keywords
B. Long-tail keywords
C. High-relevance keywords
D. Top-tail keywords

Question 5. Which of the following would be an ideal goal for an SEO plan?
That's not quite right, have another try. SEO is all about driving relevant audiences to your business website. Driving a large volume of random users to your site will have little benefit if they are not interested in your offering.

A. Increasing social media likes and follows
B. Increasing how many relevant people visit your website
C. Showing your website to as many people as possible
D. Being in first place in SERP for any keyword